Mobile franchise expands in Contra Costa, giving back to community, schools and organizations

By Cia Abulencia, PR Associate, All Points Public Relations

BRENTWOOD, Calif.  – Bringing tropical tunes and cups of shaved ice everywhere it stops, Kona Ice is expanding in California. Introducing its distinctive blend of entertainment, frozen treats and FUN-draising, the Kona Ice experience is unlike any other in the area. Serving up good vibes in a cool ride, Kona Ice is now cruisin’ through Contra Costa County.

“I’m thrilled to bring Kona’s refreshing shaved ice to the community. Beyond satisfying sweet cravings, we’re dedicated to supporting local schools and athletic groups through our ongoing fundraising efforts,” said Jordan Sabella, owner of Kona Ice of Brentwood. “The enthusiasm we’ve received for our new business reflects our commitment to being a positive presence in the community.”

Kona Ice’s escape from the ordinary begins as tropical calypso music fills the air at each event and group gathering. Thanks to Kona’s customizable self-service system, everyone continues the fun with overflowing cups of shaved ice and choosing from 10 of the most popular flavors on the truck’s Flavorwave™. Guests also have the option to choose from the additional 20-plus flavors and 500 different combinations offered.  

“With a background rooted in both sales and engineering, I understand the intricate dynamics of business and the importance of forging meaningful connections,” said Sabella. “My mission with Kona Ice is to spread joy and make a tangible difference. I aspire to expand our reach with additional trucks, ideally covering Brentwood, Oakley, Antioch and Pittsburg.”

Dedicated to making a difference in local areas, Kona Ice continues to be committed to philanthropy in the communities it serves, raising $180 million in total donations nationwide since 2007. Jordan Sabella is continuing the world’s largest food truck franchise’s tradition of donating thousands of dollars each year to local school groups, teams, and community organizations. Sabella pledges to give back a percentage of the proceeds from each event he hosts. 

“I’ve had the privilege of witnessing countless inspiring stories within our franchise system. Jordan embodies the spirit of entrepreneurship and community engagement that defines our brand,” said Tony Lamb, founder and president of Florence, Kentucky-based Kona Ice. “His dedication to spreading joy and making a difference through Kona Ice of Brentwood is a testament to the values we hold dear. With his background in Sales and Engineering, coupled with a passion for helping others, Jordan will continue to thrive, bringing smiles and support to his community with every shaved ice served.”

Beyond fundraisers, popular spots for the food truck franchise include stops throughout East County at fairs, festivals and high school events.

To learn more about Kona Ice of Brentwood and to book your next event, contact Jordan Sabella by email at jsabella@kona-ice.com or by phone at (510) 423-8604.

About Kona Ice

Founded in 2007 by Tony Lamb, Kona Ice launched its first Kona Entertainment Vehicle (KEV) in Florence, Kentucky, offering a unique combination of cleanliness, friendliness, and a one-of-a-kind experience, featuring the opportunity to create your very own shaved ice on the self-serve Flavorwave™, while enjoying the soothing sights and sounds from the tropics, all while giving back to each community Kona Ice serves. Since its inception, Kona Ice has given back more than $180 million to neighborhood schools, organizations and teams. Today, Kona Ice has grown to more than 2,800 mobile units that serve 49 states across the country.

Kona Ice has been named to Entrepreneur Magazine’s Franchise 500^® list for 11 consecutive years, earning a spot on the Franchise 500^® Hall of Fame, and most recently being named #1 in the “Frozen Desserts” and “Ice Cream” categories. In addition, Kona was named to the Franchise Business Review Top 200 list in the overall “Top 50” and “Enterprise” categories. Other accolades include being named a “Top 100 Most Innovative Franchise” by Franchise Business Review and a “Top Franchise for Veterans.” The brand has earned many other nationwide, industry and local awards. For more on Kona Ice, visit the brand’s online Newsroom and follow us on Facebook, Twitter, and Instagram for the latest news.

For more information about booking Kona Ice for a fundraiser or event, visit www.kona-ice.com. To learn more about available franchise opportunities, visit www.ownakona.com or call (800) KONAICE.

The food distribution is a joint effort of the Golden Hills Community Church Serving & Engaging Neighbors Together, (SENT) ministry and Team Jesus Outreach Ministries. 

Free hot meals are also served at the Community Outreach Center at 525 E. 18th Street in Antioch Monday through Friday. Doors open at 5:00 pm. Our desire is that no one in our community suffer from hunger or malnutrition. Each night we serve a wholesome, home-cooked hot meal to satisfy our appetite. However, we also realize there is a spiritual hunger that God wants to fulfill in each one of us and we have a brief worship service designed to help us connect with the Lord each evening. Everyone is welcome to join regardless of their faith background. For more information visit Community Outreach Center.

Golden Hills Community Church is located at 2401 Shady Willow Lane in Brentwood. For more information about the church and its ministries visit www.goldenhills.org.

Willie James Mims was born to Edward and Lillie Mims on November 30, 1944, in McCaul, LA. He was one of nine siblings. He lived in California since he was two years old. Willie grew up in West Pittsburg, now called Bay Point, California, where he attended and graduated from Pacifica High School in 1963. In high school, Willie excelled in sports, including track and field, basketball, and football. Willie was concerned about issues revolving around environmental justice, especially in Pittsburg. In 1963, he entered the political arena for the first time, passing out flyers supporting the Rumford Fair Housing Act. George Ealy, a local political activist, organized that event.

Willie married Darlene Lea-Mims on July 15, 1967, and they celebrated 52 years of joyous marriage before she preceded him in death. From this union, they have two children, Dana and Marcus; six grandchildren, Tasha Thompson, Nailah Thompson, Khiry Gosha-Mims, Zaheem Smith, Niara Mims, and Inaya Mims; and two great-grandchildren, Khira Gosha-Mims and Chance Gosha-Mims.

Willie graduated from Diablo Valley College in 1972 with an Associate of Arts Degree. He then transferred to San Francisco State University and earned a Bachelor of Arts in English/Creative Writing in 1974. He proceeded to graduate school, where, in 1978, he earned an M.A. Degree in English/Creative Writing. Willie’s thesis was a collection of short stories called “The Boy Who Threw Rocks,” loosely based on his childhood. Willie then earned a California Secondary Education Teaching Credential in English in 1979.

From 1965 to 1970, he was employed as a stevedore with the Concord Naval Weapons Station. From 1971 to 1987, he worked as a food service worker at the Veterans Administration Hospital in Martinez, California. Willie worked for the Vallejo City Unified School District for over 25 years, serving as Teacher/Teacher-in-Charge at John Finney High School, formerly Peoples High School. He retired from wage work in 2009.

Since retirement, he continued as an activist, advocating for the best interests of the community, parents, and students in the school system. Willie believed that parents and activists should monitor and observe the school districts in East County. This included monitoring and observing local governments and how they conduct the people’s business.

He attended local and county-wide meetings (mainly those in Central and East Counties), bringing issues of concern to School Boards, City Councils, and the Board of Supervisors. His goal on all issues was to support students, parents, or people in their grievance redress.

Willie was a former mentor of the S.I.M.B.A (Safe In My Brother’s Arms) program, which focuses on boys from 8 to 16 to support self-esteem and served as a form of “manhood” training. He was a former East County Boys and Girls Club board member. He served as an “on-call” Educational Advocate for the YIN (Youth Intervention Network) Program. He served as a volunteer historian for the Parents Connected Organization. He was a representative of the Black Political Association in Pittsburg, CA, and a member of the Executive Committee of the East County National Association for the Advancement of Colored People (NAACP), where he served as its Education Chair. He worked as a volunteer for the Greater Faith Food Pantry, an agency serving and feeding low-income and underserved citizens of Pittsburg. He was a member of its board and volunteered four times per month. He was a member of the Antioch School District’s African American Male Initiative, a former representative on the Contra Costa Community College’s Hiring Policy Review Committee, a member of the Mt. Diablo Unified School District’s Equity & Disproportionality Committee, and a member of the Vallejo Unified School District’s LCAP & LCFF Committees.

Willie was preceded in death by his parents, Edward and Lillie Mims, his sisters Wilma Douglas and Isabel Medford, and his brothers Melvin Mims, Mack Mims, and Walter Mims. He leaves behind his two children, Dana and Marcus (Cassandra) Mims; six grandchildren, Tasha Thompson, Nailah Thompson, Khiry Gosha-Mims, Zaheem Smith, Niara Mims, and Inaya Mims; and two great-grandchildren, Khira Gosha-Mims and Chance Gosha-Mims. He is also survived by sisters: Hilda Murdoch (Pittsburg), Nancy Mims-Burt (Pittsburg), and Ruth Mims-Jemerson (Oakland), Melodye Montgomery (Alameda), daughter-in-law Cassandra Waller-Mims, a brother-in -law/friend Larry Harold, who was always by his side, and a host of nieces, nephews, cousins, friends, and lastly, the East Bay Community.

Willie’s main goal was to educate, motivate, and support his community. He leaves a legacy of love, compassion, and service that will continue to inspire all fortunate enough to know him. Willie James Mims will be missed by his family, friends, and the community.

You can send flowers to the family or plant a memorial tree in memory of Willie Mims.

Services will be held at 11:00 AM on Saturday, June 1, 2024, at Delta Bay Community Church, 1020 E. Tregallas Road in Antioch. Repast immediately following burial at Pittsburg Youth Development Center at 1001 Stoneman Avenue in Pittsburg.

To watch online visit zoom link ID: 740 600 9196, Password: 2024 

Donations in his memory to the Willie J. Mims Education Scholarship for East County Youth are accepted at www.obituare.com/willie-james-mims-obituary-133141/.

“Not any business, including any business I worked for would take a deposit at night” – Craig Cannon, Contra Costa County Fair Board President

Shares more details, says policies and procedures will be discussed at next Board meeting June 12

Positive Fair news: Mexican rodeo group working to bring Hispanic-themed events to former arena

By Allen D. Payton

Following the armed robbery of proceeds from the Contra Costa County Fair during an attempted bank deposit early Monday morning, May 20, 2024, after the end of this year’s fair Sunday night, on Thursday, Fair Board President Craig Cannon shared additional details about the incident. (See related article)

Asked to confirm the amount of $90,000 that was stolen he said, “I got it as a little under $100,000. I got that from the police. (Fair CEO) Joe Brengle’s not even talking to me.”

However, according to another board member, John Pence, Brengle sent out an email Wednesday night to him and the other board members about the matter. Cannon said he hadn’t seen it.

“Not any business, including any business I worked for would take a deposit at night,” Cannon continued. “It’s unusual. It’s one of the things I want to get the board together to talk about. Why would you make such a poor decision? The only one who has a deposit key is the fair manager.”

“A lot of information is not being shared when it’s supposed to be,” he stated. “It all boils down to the fair manager. He handles the overall money receipts, personnel, hiring and firing. But Joe works for the board. We hire and fire him.”

Asked if insurance will cover any of the loss, Cannon said, “I don’t believe so because it wasn’t during Fair hours or on property and it wasn’t in the bank. There’s a really thin line, there.”

Asked why the people depositing the funds weren’t joined by armed escorts by either the contracted security firm or county sheriff’s deputies, he responded, “That’s the question I’m trying to find out. But he’s (Brengle’s) not being forthright. That’s what we will discuss at the next board meeting. I’ve talked to the State of California, and they said I can’t have an emergency meeting. In my eyes, almost a hundred grand is a major crime against us.”

About the security firm, Praetorian and this year’s Fair, Cannon said, “They were great. This year’s fair was a good one and safe.”

He then reiterated what was shared with other media, that the loss of that amount of money could impact the fair’s music headliners and animal attractions for next year.

“This whole thing stinks,” he stated.

Two Temporary Staffers Handled Deposit

Asked who handled the deposit Cannon said, “Two temporary staffers hired by the Fair, this year in charge of parking and ticket sales. That’s another red flag. Something’s really wrong. Joe seems like a sensible guy. I don’t know why he would make that decision.”

Asked why the money wasn’t left in a safe on the fairgrounds and deposited during daylight, he said, “That’s a decision for the fair manager” and shared that the Fair, technically state’s 23rd District Agricultural Association, currently only has two full-time employees, Brengle and an administrative assistant who works in the office with him.

Since it’s the public’s money Cannon said, “That’s my concern. I also suggested the state bring in the CHP which oversees county fairs in the state. They delegate the authority to the county sheriff’s office.”

“I don’t work for the state,” he explained. “I’m appointed by the governor. Not this governor, the past one. The appointments are renewed. We can barely have a meeting quorum. If someone is sick, we can’t hold a meeting. The governor’s busy with the budget.”

Asked why the funds weren’t taken to the bank by the fair manager and a board member for a check and balance and if there is a procedure in place Cannon stated, “There will be. The Fair Board is all about policies and procedures. The manual is about 50 pages. But we don’t handle the day-to-day. Taking funds to the bank during daylight hours should be the policy.”

“He (Brengle) hasn’t been forthcoming to anyone on the board about this,” the fair board president reiterated. “This is crazy. It makes no sense at all.”

One positive thing Cannon shared is that a Mexican rodeo group is working to bring Hispanic-themed events to the former arena that was used as the paintball park.

The next board meeting, which is open to the public, will be held Wednesday, June 12 at 7:00 p.m. in the Fair Board Directors’ Room at the Contra Costa Event Center (fairgrounds) located at 1201 W. 10th Street in Antioch.

Half-off passes on sale now through June 30th only.

Kids don’t want to be stuck at home for the summer, and parents don’t want to be stuck driving everywhere.

Give your kids their own set of wheels with a Summer Youth Bus Pass.

The Summer Youth Pass is the perfect way for youth riders to get around Contra Costa County during the summer. Passholders can take unlimited rides on Tri Delta Transit, West CAT, and County Connection local and express buses for an affordable and discounted price.

For only $30*, youth 6-18 can take unlimited bus rides from June 1 through Aug. 31, 2023 – one of the best summertime bargains for getting around Contra Costa County!

Click here to purchase your pass https://511cc.org/youthpass or come to our office.

*Actual pass price $60. Advertised $30 price reflects a $30 supplement per pass provided by 511 Contra Costa. Passes receiving the 511 Contra Costa supplement are limited in quantity and available only while supplies last.

The Contra Costa County Fair will be held at the Contra Costa Event Park, 1201 W. 10th Street in Antioch. For more information visit Contra Costa County Fair 2024 (contracostafair.com).

Monte Dean Albers, son of Robert Albers and Pauline Bloom Albers, was born on November 24, 1939, in Eugene, Oregon, died peacefully in his sleep on May 7, 2024, in Brentwood, CA at the age of 84.

Monte attended the University of Oregon, lived an adventurous life, moving first to rural Idaho, then to Houston, Texas and settling finally in California. He went to work for United Airlines where he continued to work for the next 37 years.

Monte met his wife Lucia in San Francisco and together they built a house in Brentwood, California where they have lived since 1987.

He retired from United and dedicated his life to his olive ranch where he enjoyed taking care of the olive trees and producing virgin, kosher olive oil.

Monte will be remembered for his kindness and never-ending love of jokes. He is survived by his wife Lucia, his daughter Elizabeth (Alan); son Monte (Michael); grandchildren, Alan, Erick, Ryan, Scott, Stephanie, Joseph and Jackson, as well as daughters Debbie, Dianne and Darcey from a previous marriage and their children and grandchildren. In addition to his parents, Monte was also preceded in death by his sister Judy Albers.

A memorial service for Monte will be held at Higgins Chapel in Antioch, California on Thursday, May 23 from 9:30 to 11:30 am followed by a private interment.

“A Vision for Water-Based Transportation and Emergency Response on the San Francisco Bay”

By Allen D. Payton

The Bay Area’s Water Emergency Transportation Authority (WETA) board adopted the 2050 Service Vision and Expansion Policy during its meeting on Thursday, May 9 and the plan includes a future, possible station for Antioch, as well as one each in Pittsburg, Martinez and Hercules. Also included is an additional route for the existing terminal in Richmond, which currently offers WETA’s only ferry service in Contra Costa County.

The plan includes two tiers, with the four additional Contra Costa terminals in Tier 2 which will be added based on demand and current, technological barriers to service. The Vision includes one route between the San Francisco Ferry Building to the Hercules terminal and a separate route to and from the Antioch, Pittsburg and Martinez terminals.

The Vision explains that first, “WETA will enhance existing route frequency to continue growing markets for all-day service.” Then, “WETA will expand by implementing the Tier 1 projects from the map including regional priority projects such as those included in regional plans – including Mission Bay and Treasure Island to the San Francisco Ferry Building, Berkeley to San Francisco, and Oakland to Redwood City.”

That will be followed by WETA exploring “development of Tier 2 projects from the map to further expand the reach of the ferry system as market demand matures and technologies evolve to overcome current barriers to operating service.”

In the plan, “WETA will provide at minimum three types of service on the ferry network: Local service consisting of short distance trips connecting dense urban hubs; Regional service consisting of medium and long-distance trips connecting activity centers; and Special Event service to major venues with existing terminals.”

In addition, “WETA will electrify the ferry system to reduce greenhouse gas emissions.”

According to their website, “Water transit is a vital part of life in the San Francisco Bay Area. WETA has been developing a shared vision of the San Francisco Bay Area ferry system in 2050, including the level of service and extent of WETA ferry operations and emergency response.

This ‘Service Vision’ informs how WETA operates in the future and what changes will need to be made to get there. The vision will serve as the foundation of WETA’s Business Plan, which will present the specific strategies and actions required to achieve the 2050 Service Vision. Strategies and goals are divided across six Focus Areas.

This service visioning effort is a unique opportunity to re-imagine water transit and address emerging priorities concerning the environment, equity, economic development, emergency response and quality of life throughout the Bay Area.”

According to the staff report for the agenda item #11, the plan was “developed to define a long-term service vision based on input from agency stakeholders, the public, and other parties with an interest in the future of the agency. The goal of this project is to create clear direction for the agency and its staff concerning future expansion efforts, prioritize the use of limited funds, identify resource needs, and help build a broad coalition to advocate for future investment in the regional ferry network. The WETA Board received a presentation on a draft Policy at its last meeting in April 2024. Following that meeting, staff incorporated comments from Directors into the final 2050 Service Vision and Expansion Policy—including more detailed information about emergency response and first/last mile connections.

During an initial stakeholder and public outreach effort in 2021, staff identified six focus areas

for consideration in the Business Plan. These include:

1. Regional Ferry Network

2. Emergency Response

3. Environmental Stewardship

4. Community Connections

5. Organizational Capacity

6. Financial Capacity

At Business Plan Workshop #1 held in August 2022, the Board identified a set of network expansion concepts for consideration in defining a 2050 Service Vision. Staff undertook a technical evaluation of these concepts and conducted broad stakeholder and public engagement to create a proposal to develop a draft 2050 Service Vision that was presented to the Board during Workshop #2 in April 2023.

Upon receiving direction from the Board to look more broadly at opportunities to expand the ferry network, staff worked with its consultant team to incorporate this feedback into an updated draft 2050 Service Vision and set of feasibility criteria for future expansion projects.

The draft service vision and feasibility criteria were refined upon review with key project stakeholders, the Community and Business Advisory Groups, and the WETA Business Plan Subcommittee. A consistent source of feedback during the outreach process was support for a WETA pilot program to test the feasibility of new technologies and emerging markets. The product of this process is the final 2050 Service Vision and Expansion Policy.”

The Vision also includes Terminal Rehabilitation & Replacement, improvements to Terminal Access, encouraging Transit-Supportive Land Uses in close proximity to eachcandidate ferry terminal, and Emergency Response. “WETA serves as the coordinator of water-based emergency response activities in the Bay Area in the event of a major disaster or disruptive event. In this capacity, WETA will work closely with the California Office of Emergency Services and/or the United States Coast Guard and will be directed to perform activities coordinated on a regional and state-wide basis. These include deploying WETA’s fleet resources to evacuate dangerous areas, to move first responders, and to deliver needed supplies. WETA will coordinate with other regional maritime partners to add to this fleet response, and terminal facilities must have sufficient capacity and facilities to accommodate these partner vessels. All new expansion terminals must be designed and built to Essential Facilities Standards. Emergency service to individual terminals will be guided based on state and regional direction.”

In addition to Thursday’s meeting, WETA held a public Board of Directors workshop on the 2050 Service Vision in April. The service vision evaluation memo and presentation slides are available, here:

• Service Vision Evaluation Memo
• Presentation

Here’s the public survey summary report, first published in May 2023.

To learn more about the project, visit Bay Ferry 2050 microsite where you can subscribe to updates, share your feedback and more.