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Council chooses “Opportunity Lives Here” branding campaign to promote Antioch

Wednesday, September 12th, 2018

Slide from City of Antioch branding campaign presentation by Evivva Brands 9/11/18.

At Tuesday’s Antioch City Council meeting Evviva Brands, the City’s Brand Agency of Record, presented rationales and creative expressions for three powerful, compelling brand campaigns to position the City around the idea of “opportunity.”  (See the full PowerPoint presentation, here – Antioch_Branding_Campaign_Presentation_9_11_18-final)

Dr. David Kippen, Evviva Brands’ CEO and chief strategist, reiterated some of the reasons opportunity had been recommended to the Council at the prior Council meeting. “The story of Antioch is the story of California. The story of California is opportunity. And Antioch is one of the last places in the Bay Area—the heart of the Golden State—that offers opportunity to all.”

Graphic by Evviva Brands.

Senior Copywriter Marin Van Young outlined that “each idea consists of a tagline, which will ultimately be part of the new logo. I’ll also read an anthem or a credo, which is the thought behind the idea. Then we’ll show you how the idea plays out in various executions—with some short copy, as a BART poster, on the antiochca.gov website, as a billboard, and as a street banner or banner series.”

However, she cautioned, “what you’re not going to see is finished ads. We’re using stock imagery, which can feel staged, and sometimes we’ve pulled a screen grab from a website, or an image from Antioch’s Instagram, which can be low-res and a little too gritty. What we’d like to do tonight is get a gut check on what’s working. And if something has gone way off the rails, we definitely want to know that too, so we can correct it moving forward.”

She added, “I also want to take a moment to reiterate the create challenges on this project. We want to express why people should come to Antioch. But we also need to express why people should stay in Antioch. And thirdly, we want to get Antioch to explore Antioch. We need to remind people—or educate them in the first place—of what the City has to offer its residents.”

The City Council deliberated over the three concepts presented and selected concept one, Opportunity Lives Here.

Economic Development Director Kwame Reed stated, “It was important for the Council and community to see and hear the amount of time and care being placed on this effort by the Evviva Brands team.” He added, “Several members of the public approached me after the meeting to express their positive feelings towards the overall presentation and message.”

Antioch Council adopts environmental groups’ Sand Creek initiative on 3-1 vote

Wednesday, September 12th, 2018

Map of the area included in the environmental groups’ initiative showing projects already approved and The Ranch and Zeka Ranch projects they were working to stop.

Publisher’s Note: This article was published in the September 2018 issue of the Herald but, was not posted on this website, until now. Apologies for the oversight.

By Allen Payton

After sending to staff to study for 30 days and return with a report on the “Let Antioch Voters Decide: The Sand Creek Area Protection Initiative”, the Antioch City Council on a 3-1 vote chose instead to adopt the initiative. Councilwoman Lori Ogorchock voted no, preferring to send it to the ballot, and Councilman Tony Tiscareno was out of town on vacation. The initiative was backed by Save Mount Diablo, and other environmental groups in the county. (See related article)

The council had already adopted the West Sand Creek Initiative backed by landowner and developer Richland Communities on July 24. Conflicting language between it and what is in the environmental groups’ initiative will have to be worked out, later by council. Both restrict growth in the Sand Creek Area west of Deer Valley Road.

The staff report said the environmental groups’ initiative limited the total number of housing units to 2,100 in the entire Sand Creek Area. Since the past and current councils had already approved more than 2,300 homes, then no more homes could be built, including the proposed 301-unit, gated senior home community east of Deer Valley Road, known as The Olive Groves on the Albers Ranch property. However, both Seth Adams of Save Mount Diablo and the attorney for Richland said that the intent of each initiative was to only affect property on the west side of Deer Valley Road.

Both initiatives directly impact the proposed Zeka Ranch project (see related article), west of Richland’s The Ranch project, on the west side of Empire Mine Road, as well as three other properties directly south of Richland property. Each of the owners of those properties can either appeal to the city council for a finding of “takings” of their property and still be allowed to build some homes on their property. They can also sue the city within 90 days of the July 24th adoption of Richland’s initiative or possibly pursue their own initiatives to obtain voter approvals.

 

Antioch Council appoints former Mayor Jim Davis as interim City Treasurer

Tuesday, September 11th, 2018

Council Members wanted someone who could “hit the ground running”

New, interim Antioch City Treasurer Jim Davis. Herald file photo.

By Allen Payton

During a special session of the City Council before their regular meeting on Tuesday night September 11, 2018, on a unanimous 4-0, the Antioch Council appointed former Antioch Mayor Jim Davis as the interim City Treasurer through 2020. Davis will fill the position left vacant by Donna Conley who stepped down when she and her husband Jim moved out of state in July. Council Member Lori Ogorchock was out of town at a city-related conference.

Davis is also running for the Antioch School Board which was a concern by some of the council members. He was one of three Antioch residents applied for the position, each of whom spoke before the council, offering their background and credentials, in the order of the numbers they drew. As each applicant spoke, the others remained outside of the council chambers.

City of Antioch employee Shelley Richardson was the first applicant to speak to the council.

“I have never done this, before. I’m not political,” she said. “It’s not because I’m bored. I am a city of Antioch employee. A payroll specialist since January 2017. Prior to that she was a payroll specialist for the East Bay Regional Park District. Before that she worked for Cypress Meadows senior living community in Antioch.

Former Antioch Mayor Jim Davis was next, saying, “I’ve been up there for 14 years in three different seats, as Mayor Pro Tem, as Council Member, and the last four as Mayor. I spent many personal hours and vacation time away from my day job to lobby for money for this city. I worked with Federal Advocates, our lobbyists, in Washington D.C. for funds for Highway 4 and eBART. I’m a 60-year resident of Antioch. I’m semi-retired. I don’t commute, and I have the time to donate to this position. I have the knowledge and experience to fulfill this position.” He spoke of his 30-year banking background and the various financial transactions he handled as part of his experience for the position. “I can start tomorrow morning…I have nothing going on,” he stated.

Former downtown business owner Kym Kelley was the third and final applicant to speak to the council.

“I’m a 14-year resident and homeowner of Antioch, active in my church…and a former business owner in downtown Antioch,” she stated. “I’d now like to continue to serve my city…and become active in my community. I believe with my financial background and knowledge I will be a good candidate to fill this seat. In my career I’ve managed up to $300 million in assets…in the banking and loan industry. I feel I’m offering a bright, new perspective for the city and this position.”

“I’m not a politician,” Kelley concluded with a chuckle.

The council members then had the opportunity to ask questions of each of the applicants.

Mayor Pro Tem Lamar Thorpe asked Richardson if she saw the position as having an oversight role.

She said she wanted to be a team player, but that she didn’t know. “I know what the position requires. I want to do that.”

Council Member Monica Wilson asked Richards, “is it legal for you to have both of these roles (of city employee and City Treasurer)?”

“Is it a conflict of interest? I’ve called Cal-PERS. It’s actually two different positions, Richardson responded. I’ve looked at every different avenue. The Treasurer cannot sign the checks. That would have to change. (City Finance Director) Dawn Merchant would have to sign the checks. It’s a completely separate position.

City Attorney Derek Cole interjected his thoughts. “I believe the candidate is correct there are some internal control issues. There are some changes that have to be made. Other than that, there are no legal issues. The candidate is an employee. She’s not holding two elected positions. There is not a conflict of interest if she’s selected.”

Council Member Tony Tiscareno said he concern with “a public perception issue.”

Thorpe asked the same question of Davis regarding his view of the oversight role of the position.

Davis mentioned Measure C and the upcoming Measure W and the need for oversight.

Thorpe, “I think the City Treasurer does have oversight. He is the overseer of revenue…on behalf of the public, not of city staff.”

Davis responded to Thorpe’s question about the role, saying, “Report out at a council meeting or to the public. It is incumbent upon the person who holds this position, now to be more active.”

“I think the person in this position…needs to be in the public eye and not sit behind a desk and come to the council meeting every three months…so the public can confront you, good or bad,” Davis added. “I would be involved. I won’t be a silent treasurer by any means.”

Thorpe, “One of the things that I’ve grown frustrated with the City Clerk’s office, I don’t like how they engineer certain things for certain results. I would hope the City Treasurer wouldn’t do that.”

Wilson asked about the fact Davis is also running for the Antioch School Board. “That would be two elected positions.”

Davis responded, “It’s two separate entities. Two separate elected bodies. It’s a part-time position as City Treasurer. It’s the same on the school board. I’m semi-retired. I have the time. If there was a conflict of interest on either body I would recuse myself.  They are two separate, two years apart elections. I’m very comfortable I can do both.”

Cole offered his views on the issue, stating, “There is…a problem with incompatible offices. If it is found a person occupies incompatible offices, they would have to resign one of the positions. It is rare that the City cuts a check to the school district. So, we couldn’t see any conflict between the school district and this position.”

Davis said, “The Treasurer position has no vote.”

Tiscareno said “I truly believe you have some good qualifications being in the banking business, overseeing your customer’s money. That expertise is important to me. But, I have the same concern…that you’re running for school board. You somewhat addressed that, and I’m satisfied with your answers.”

“We had a very good treasurer, but she wasn’t as active as I would have like to see,” he stated.

“What would you do differently to make this position more transparent and visible to the community?” Tiscareno asked.

“I would be at every council meeting, sitting in the back,” Davis responded. “I’ll give monthly report of whatever I’m doing. Participate in community events. Speak at non-profit organizations. Attend training…become an active member. It wouldn’t be a simple, 9-5 one day a week. You would see me involved and participating.”

The council members then asked questions of Kelley.

Thorpe asked her the same question he asked the others about the oversight role of the position and her vision for it.

“Basically, from the research and the phone calls that I’ve made I feel like this position basically oversees that everything is in compliance…and to reconcile the books,” she responded. “This position…does not report to anyone directly, but you work with others.”

“Are you familiar with the Measure C Oversight Committee?” Thorpe asked.

“Not as familiar as you are,” she replied.

“OK. We’ll skip that” he said.

Wilson asked how Kelley could translate her background and experience into the position.

Kelley mentioned her advocacy on behalf of her father during his final days, and oversight and making sure no one is

Tiscareno asked “can you give me a little insight in how you can do a smooth transition into this position?”

“I’ve already read the budget and looked into the travel policy…to get prepared for the position,” she responded.

Mayor Sean Wright said all the questions he had for each applicant had already been asked.

One member of the public offered a written comment in support of Richardson, which Wright read.

The council then discussed and deliberated on the item.

Thorpe said, “I only have two concerns, the first one is, the idea of serving, if former Mayor Davis gets elected to the school board, him serving in both capacities. I don’t think that looks good. The same concern is with Shelley who works for the city. I understand the legalese. We have to be concerned with perception. I think all the candidates bring good qualities.”

Tiscareno shared his thoughts, stating, “I do share those concerns, as well. One may be more conflicted as the other, because one is a city employee. It would be difficult to present that to the public when running for election. Mr. Davis has the right to run. But, my reasoning for looking at a specific candidate is someone who can come in and do the job, have the knowledge of our city. Kym is very qualified, as well. Her answers to questions as she prepared to the job at hand. I’m going to make my decision with an individual who can start from day one and get going. I think you kind of know where I’m going with that.”

Wilson stated, “I do have the same concern with Shelley…the public perception. This is an oversight role. Will she be overseeing for the city or for the public? Kym, I really think you gave some good answers and we need someone to hit the ground running. Mayor Davis, you have some good answers, too. So, I’ve pretty much made up my mind, too.”

Mayor Wright ended the discussion by stating, “We have the opportunity to have an appointee who can hit the ground running with an applicant who has looked at our finances during our city’s darkest times.”

Tiscareno moved to appoint Davis as City Treasurer, seconded by Wilson.

Thorpe said, while I will support the pleasure of the council, I would hope, Jim you would rethink the school board thing, because I don’t think it looks good that people are serving in two separate offices or that we’re recycling the same people.”

“This was not a foregone conclusion, all of you have certificates that were prepared to be signed,” Wright assured the other two applicants.

Davis was then given the oath of office by Mayor Wright and he assumed his new role as the Antioch City Treasurer.

Davis then signed the official proclamation and the council and audience offered their applause.

City of Antioch launches new website

Tuesday, September 11th, 2018

Screenshot of the City of Antioch’s new website.

The City of Antioch is excited to announce the launch of its redesigned website and new domain name at www.antiochca.gov. The site has a fresh, contemporary look and will be easier for residents and customers to navigate through with an improved search engine to help users more easily find the information they need.  

The new site’s graphics, navigation, and content provide a clear window into City governance, operations, and services while making it easy for users to access information on activities and opportunities, request services, and interact with City staff.  The site takes City Services to our local community, businesses and beyond, furthering our commitment to accessible, and efficient local government.

Website improvements also include clarifying content and adding consistent navigation at each page header. In addition, the new format is compatible with smartphones and tablets by automatically reformatting to the device being used.

“We are excited to have a website that is easier to use and provides better engagement for our residents,” said Ron Bernal, Antioch City Manager. “The new site gives us the opportunity to provide more transparency about City business and also informs our community about important topics, projects and City happenings.”

Tall ships Lady Washington and Hawaiian Chieftain return to Antioch in October

Saturday, September 8th, 2018

Christian comedy and entertainment night in Antioch Sept. 15

Saturday, September 8th, 2018

Saturday, September 15th, 2018   6:00 pm – 9:00 pm

Grace Bible Fellowship of Antioch

3415 Oakley Road, Antioch

www.gbfofantioch.org/funnyfellowship

Prepare to laugh ON THE GREEN. Enjoy an unforgettable night outside on our soccer field, filled with great entertainment including Christian comedy, music, the spoken word, photo booth, video game truck, jumpers for the kids and fabulous food.

Tickets: Free for children 7 and under, $10 for Youth ages 8-17, and up to $90 two VIP tickets including dinner, photos with the performers, front row seats, valet parking and backstage access. Vendors are welcome!

Antioch Police Citizens Academy begins Oct. 10, apply today

Saturday, September 8th, 2018

By Cpl. Shawn Morin #5227, Antioch Police Field Services Bureau

The Antioch Police Department is pleased to announce we will be holding our annual Citizen’s Academy from October 10, 2018 to December 12, 2018. The Citizen’s Academy will be held on Wednesday nights and a few Saturdays at the Antioch Police Department at 300 L Street in downtown.

The Citizen’s Academy is a great way for the community to get involved with local law enforcement and get an inside look at the day to day operations of the police department. The Antioch Police Department is looking for Antioch residents who are interested in forming a partnership with the police department in order make positive changes in our community.

Applications can be submitted at Citizensacademy.antiochpolice.com

Interviews for the Citizen’s Academy will be held on September 18th and 19th.

If you have any questions please contact Lieutenant Tarra Mendes at tmendes@ci.antioch.ca.us or 925-779-6946.

Pittsburg man arrested for terrorizing ex-girlfriend and her six children at Antioch apartment Wednesday afternoon

Thursday, September 6th, 2018

By Lieutenant Don La Due, Antioch Police Field Services Division

On Sept. 6, 2018 at approximately 1:19 P.M., officers of the Antioch Police Department responded to an apartment in the 2200 block of San Jose Drive on a report of a 26-year-old male on scene threatening to break into his ex-girlfriend’s apartment. The victim and her six small children were inside the apartment. The children’s ages ranged from one to five years old.

The suspect forced his way into the apartment through the front door and armed himself with a large kitchen knife after tearing up the apartment. He made death threats and came outside armed with the knife to challenge officers as they approached the apartment. The suspect refused officers’ orders to drop the knife and ran back into the apartment.

Fearing for the lives of the children, the officers pursued the armed suspect into the apartment and confronted him as he tried to break into a back room. The suspect refused additional orders to drop the knife and challenged officers again. Knowing the children and their mother were hiding somewhere in the apartment, the officers took swift action to disarm the suspect and take him into custody by utilizing a Taser and deployment of a Police K9.

The suspect was taken into custody and treated at a local area hospital for minor dog bites. He was later booked into County Jail on several felony charges. None of the children, nor their mother were harmed.

If you have any information about this incident you may text a tip to 274637 (CRIMES) using key word ANTIOCH.